First, let’s start with a very important realization. The boxes on the grocery store shelf were done by professional hairdressers, using professional photographers, add a pinch of Photoshop (or maybe a dollop), and you have the beautiful lure and illusion which is a hair dye box. These boxes are meant to grab your attention so you grab and toss them into your cart. Remember this; just because it is on the box, does not mean it will appear on your head!
As I also stated in the aforementioned article, it is imperative to align the desired end result with the appropriate skill-set of the person performing the service. You may have the top brand on the planet, but without knowing and respecting the product’s potential and quirks, you may be an expensive color correction waiting to happen. When in doubt–don’t!
COLORING YOUR HAIR AT HOME
Do-it-yourself hair color products will generally fall into a range. From the high profile brands, to the obscure imported products, my experience is that they all fall into a price category that is attractive to those who don’t feel the need to spend the big bucks to achieve their new color. Statistically, about 75% of people still tackle their hair color needs in the privacy of their own home so, do not feel insecure about your choice to do so.
The brands from high to low scale will often only be a few dollars in difference. These choices also will typically fall into one ‘sweet spot’ of effectiveness as the high majority of people who color their hair at home simply want to hide their gray and do not venture too far into creative expression (you can usually tell those that try!) So in essence, my first tidbit of advice is determine your goals, decide salon or self, and then (for the sake of this article) if it is self, nibble don’t gobble at first.
As I said earlier, the boxes can be deceiving and I do not care how sexy the model, or shiny the box, if you are espresso brown, you will NOT end up a platinum blonde by doing a one process home coloring! The ‘permanent’ hair colors only lift your color by a couple (three max) levels and do have their limits. If you want dramatic or funky-effects, seek the salon (at least until you know your abilities).
Finally, to get the most bang for your buck, realize you can always ‘step it up’ easier than you can ‘step it down’. This means you can go from a semi –permanent, to a similar shade with a stronger developer. However, once you have used a permanent color, by going back to a semi or demi permanent hair color, you will still have the previously compromised hair fabric on your head, you will have regrowth, and the ends will need refreshed. http://www.ultraimports.com.au/discount.php
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